Supporter Connection Survey
Channel: Direct Mail and Email
Audience:Â Supporters of Forest & Bird
About: We wrote this fundraising survey for Forest & Bird, a leading conservation organization in New Zealand.Â
A supporter connection survey aims to uncover millions of dollars' worth of legacy, monthly, and major gifts and improve an organization's ability to communicate with each donor.Â
This survey reached revenue goals, too, including raising $110,000 in matching funds for their year-end appeal... beating their target by 10%. (The matching offer year-end appeal — which we wrote as well — raised an additional $300,000!)
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