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    Every week or so, we send a letter about fundraising, writing, donors, and life. It's practical, it's heartable, and (we daresay) pretty fun.

    You'll get tips you can use right away, fresh ideas for your donor communications, and the occasional story about pop culture or dogs. :)

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    💬 Here's what subscribers say:

    "With one simple newsletter tip you have helped to elevate our donor communications and deepen relationships almost effortlessly. I literally use this every day." ~MICHELLE

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    "I want to thank you and Brett for your great newsletters. They make me laugh, nod enthusiastically, do fist-pumps at my desk to the bemusement of my dogs. Thanks for being human and please keep it up." ~MA

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    "In a world of social media posts and other platforms, I constantly find myself looking for the "like" button at the end of your letters. Your material always contains something tangibly helpful." ~SARA

    "Thanks for the 'Show, don't tell' examples. Very informative." ~MICHAEL

    "Thank you for your newsletter and the resources in it. I always learn something. I really appreciate all the hard work you put into this." ~BRITT

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    "I just want to say how grateful I am for your advice. I have been in donor comms for less than a year, and there is nobody to show me the way at work. You are helping me -- and my organization. Thank you!" ~HEIDI

    "This is a great email with lots of really helpful information, Julie! Thanks for always sharing such valuable information and in such a fun way." ~ELIZABETH 

    "You made me cry! With your NEWSLETTER! Thank you for being so brilliant, so generous, and so down to earth!" ~SARAH

    "I so enjoy your emails. I receive many fundraising emails every week, and I must say that I have saved and re-read many of the ones you had authored! Thank you for your wisdom, energy, and willingness to help those of us in trying to be successful in a profession that has changed so rapidly in the last few years." ~JIM

    🗄️ Newsletter Archive

    Here are recent newsletter issues:

    #195  28% More Heartable (+ Building a Culture of Storytelling)

    #194  Fundraising Thoughts: Gifts, Dreams, and Concerns

    #193  1 Harmful Trend and 1 Helpful Example for You

    #192  Please Don't Serve Your Donors Slop (AI or Otherwise)

    #191  Your New 8-page Case for Support?

    #190  Can Madonna Read Your Fundraising Appeal?

    #189  Donor Newsletters: 3 Great Fundraising Questions, 3 Great Fundraising Answers

    #188  Walk a Mile in Your Donors' Shoes (A Fundraising Essential!)

    #187  Your Fundraising Needs Space

    #186  6 Ways to Make Your Newsletter Donor-Relevant

    #185  Top 9 Fundraising Writing Tips of 2025

    #184  The Generous Act of Simplifying Your Fundraising Writing

    #183  Why Lining Up Your Keywords Makes Donors Keep Reading

    #182  What 1,000+ Donors Say About AI in Fundraising (Proceed With Caution)

    #181  Taylor Swift's Songwriting Trick That Works for Fundraising Headlines too

    #180  The 7 Spots in Your Appeal Letter Where Donor Eyeballs Actually Land

    #179  In a Doom-scrolling World, Make Your Words Worth Stopping For

    #178  The Right Handwriting Font Can Make Your Appeal Feel Like a Real Letter

    #177  What Country Music Taught Me About Fundraising Headlines

    #176  Use -ING Verbs to Put Your Donors Right There in the Moment

    #175  Aristotle's 3 Modes of Persuasion... Why Fundraising Needs More Emotion

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