
"Seriously, thanks for this! It's always a treat and has at least one thing I can put to use right away!" ~Mike S., fundraiser from Texas
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Your donors have a heart. Don't lose them with logic...
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Are you leading with logic in your fundraising appeals? Here's why that approach loses donors.
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7 Boring ways to transform your fundraising
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Fresh out of college in the mid-1990s, I took a traveling sales job. My responsibility was to s...