
"Seriously, thanks for this! It's always a treat and has at least one thing I can put to use right away!" ~Mike S., fundraiser from Texas
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The simple -ING verb technique that makes your fundraising stories feel like 'you are there'
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Learn Aristotle's 3 persuasion words--pathos, ethos, logos--for fundraising that really works.
...A simple shift in your writing will have a big impact on how your donors feel and respond...
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Learn when — and how — to strategically interrupt your fundraising stories for better results.
...One voice speaks louder than 2. This Q&A shows how to handle multi-signature appeals graceful...
Should you exclude donors who just gave from your next appeal? Jeff Brooks says absolutely not....
Close the gap between your donors reading an appeal and giving with these proven techniques.
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Julie here:
If you're looking to improve the effectiveness of your email subject lines, you...
With your appeals, you no doubt work hard to paint word pictures that bring to life your stor
...Reminder: In our parlance, "ask dropping" means skillfully dropping asks in an appeal. (Hesitat...
Did you ever have a homemade Halloween costume?
If you did, I bet you remember it well.
Homem...