"You helped us rock our year-end appeal! Donations went from $13,968 last year to $66,694 this year!” ~Yeou-Chang Ma, Children’s Orchestra Society

NEWSLETTER
Fundraising Writing Tips From a TikTok and Twitter Meme?

As I was walking by the women's clothing department at Kohl's, I saw a thing of beauty.

Instantly, I thought, "I've gotta have it."

I could imagine enveloping myself in this brightly colored, bell-sleeved tunic top. It reminded me of something familiar. Maybe I owned a similar top at one time....

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Non-Obvious Fundraising Design Tips

There's something so special about crayons. The distinct smell.... that waxy feel… the memories of childhood creations that sometimes were displayed on the refrigerator door.

If you’re like me, a crayon was the first drawing tool put into your little pincer grasp when you were a...

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7 Boring Ways to Transform Your Fundraising

Fresh out of college in the mid-1990s, I took a traveling sales job. My responsibility was to sell as many industrial tools and supplies as possible. (Yes, that’s just as exciting as it sounds.)

My liberal arts education hadn’t trained me to sell anything. Puzzled yet determined, I...

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Writing a Fundraising Appeal? Do This First

Last summer, I was given a project to write a content piece. The wonderful nonprofit client usually provides a full-page creative brief. Essentially, the brief is the plan for the project.

This time, though, I didn't get any such plan. The client's attention was focused on another important...

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How To Write an Opening Line for Your Fundraising Appeal

Beginnings are so memorable.

You can probably remember a bunch of "firsts" clearly. Your first crush. Your first apartment. Your first day at a new job.

I'll never forget the first time I met each of my four children. The picture below is the first family photo taken after my husband and I...

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