"Seriously, thanks for this newsletter. It's always a treat and has at least one thing I can put to use right away!" ~Mike S., fundraiser from Texas
SUBSCRIBEFishing. Maybe you hate it, maybe you love it. (Maybe it's not even on...
Do you ever hear a song lyric wrong ...
... and then it stays stuck in your...
Brett here:
I used to write "Daily Thoughts" – aka, me trying to be quotable from 2014...
Isn't it weird that we all have bones?
Even as a kid, you know they're in you, under your...
"Don't put that in there!"
This is how Julie replied to my beloved first idea for a...
Our son Baye was once a beneficiary – at age 7, when he lived in an orphanage run by...
I love a good cliffhanger – don't you?
Question: are you using cliffhangers in your...
You can find a lot of cool stuff tucked away in the nooks and crannies of a...
In a way, subject lines are a microcosm of fundraising.
Writing them can be...
In your donor appeals, your endings are so important!
A misplaced story ending means...
As a donor, I sometimes daydream about the charities I support...
Your name is important to you. It's true, isn't it?
Even if you are in a room with many...
